Avoid Mary Sues and zombie nouns
Take an adjective (implacable) or a verb (calibrate) or even another noun (crony) and add a suffix like ity, tion or ism. You’ve created a new noun: implacability, calibration, cronyism. Sounds impressive, right?
Nouns formed from other parts of speech are called nominalizations. Academics love them; so do lawyers, bureaucrats and business writers. I call them “zombie nouns” because they cannibalize active verbs, suck the lifeblood from adjectives and substitute abstract entities for human beings:
The proliferation of nominalizations in a discursiveformation may be an indication of a tendency towardpomposity and abstraction.
The sentence above contains no fewer than seven nominalizations, each formed from a verb or an adjective. Yet it fails to tell us who is doing what. When we eliminate or reanimate most of the zombie nouns (tendency becomes tend, abstraction becomes abstract) and add a human subject and some active verbs, the sentence springs back to life:
Writers who overload their sentences with nominalizations tend to sound pompous and abstract.
Only one zombie noun – the key word nominalizations – has been allowed to remain standing.- Helen Sword