Taco Bell, you let me down
CENTER FOR MEDIA AND DEMOCRACY
Source: USAToday, January 28, 2011
Taco Bell is facing a class-action lawsuit that charges the fast food chain wrongly advertises that its products contain "beef." The suit claims Taco Bell uses too little beef and too many fillers, binders and extenders in the meat mixture they use in their tacos and burritos, and that the mixture fails to meet the requirements set by the U.S. Department of Agriculture to be called "beef." Taco Bell denied the accusation and in response is running full-page print ads in big newspapers like USAToday, the Wall Street Journal, the New York Times and online in which the chain's president says "Plain ground beef tastes boring."